Your Enterprise SaaS Deals Aren’t Progressing
Let’s Make It Rain Increased Conversions,
Deal Value and Recurring Revenue
Your Enterprise deals aren’t progressing, denying your clients increased efficiencies, CROs the revenue needed for growth, and CEO the results needed to maximize shareholder value.
Deal Coaching As A Service
Pay For Impact, Not Time
State 1
Deal management Workshops:
- Value Based Proposals
- Deal Management
- Negotiations
- Changing the Conversation
State 2
Agree on opportunities
State 3
Collaborate on Opportunity Win Plans
State 4
Empower champions to manage impact of change and translate technology into bussiness outcome
State 5
Craft and present outcome-based proposal in the word of the C-Suite
State 1
Deal management Workshops:
- Value Based Proposals
- Deal Management
- Negotiations
- Changing the Conversation
State 5
Craft and present outcome-based proposal in the word of the C-Suite
Continuous
Coaching Through Negotiations and Closure
State 2
Agree on opportunities
State 3
Collaborate on Opportunity Win Plans
State 4
Empower champions to manage impact of change and translate technology into bussiness outcome
Proven Methodology
Mark's proprietary Deal Coaching methodology works.
By empowering SaaS sellers and their sponsors to have business conversations that matter, Mark translates technology into the language of the C-Suite, with irresistible, outcome-based proposals that accelerate executive support.
“Live” Deal Coaching
From initial conversation through deal closure, sellers will be coached on:
Having Conversations That Matter
Using the language of their C-Suite. What are the CEO and board talking about? How will your solution help your champion improve the business?
Establishing Mutually Agreed Plans
Collaborate closely with sponsors to build and execute plans that align with their strategic objectives, ensuring mutual success, with actions, owners and dates.
Translating Your Solution into Business Value
Elevate your conversations from technology to business value, making your solution indispensable and accelerating executive support over competing priorities.
Creating Irresistible Proposals
Craft ‘land and expand’ proposals that not only address their immediate needs but also articulate the long-term value. Emphasize monetized business outcomes including their KPIs, ROI and payback period.
Deal Negotiations
Negotiating the right deal, the right way
Anticipating and Adapting
Stay ahead by identifying potential blind spots and developing contingency plans.
Sample Client Results
acquisition
Refined early stage cybersecurity startup's GTM strategy to foster acquisition.
Increase deal
Introduced value-based proposal template at professional services firm, to increase average deal value by >25%.
strategic AI win
Developed multimillion dollar proposal for strategic AI win at a national hospital system.
win competitive deal
Created proposal, account plan and negotiation strategy to win strategic, competitive deal at global SaaS provider.
accelerate
deal approvals
Implemented Mutual Action Plan at threat intelligence firm to accelerate deal approvals by months.
Sample Client Results
acquisition
Refined early stage cybersecurity startup's GTM strategy to foster acquisition.
Increase deal
Introduced value-based proposal template at professional services firm, to increase average deal value by >25%.
strategic AI win
Developed multimillion dollar proposal for strategic AI win at a national hospital system.
win competitive deal
Developed multimillion dollar proposal for strategic AI win at a national hospital system.
accelerate
deal approvals
Developed multimillion dollar proposal for strategic AI win at a national hospital system.
Client Testimonials
Tony Aurigemma
What I love most about working with Mark is his enthusiasm and his intense desire to create great outcomes for his clients. Particularly with early stage technologies, Mark is very talented in helping clarify why and how that technology can really propel the client to what they’re trying to accomplish.
Peter Kecskemethy
Mark has a real emphasis on improvement in performance, which is really key for a consultant.
Peter Kecskemethy
We’re working with Mark on upgrading our sales processes. Where Mark helps the most is in translating a complicated technology into an economical outcome.
Tony Aurigemma
What I love most about working with Mark is his enthusiasm and his intense desire to create great outcomes for his clients. Particularly with early stage technologies, Mark is very talented in helping clarify why and how that technology can really propel the client to what they’re trying to accomplish.
Peter Kecskemethy
Mark has a real emphasis on improvement in performance, which is really key for a consultant.
Peter Kecskemethy
We’re working with Mark on upgrading our sales processes. Where Mark helps the most is in translating a complicated technology into an economical outcome.
Meet Mark
Complex Enterprise deals aren’t progressing, denying clients increased efficiencies and vendors the revenue needed for growth.
For Series A/B SaaS startups struggling with deal progression at large enterprises, Mark coaches sellers 1:1 on individual opportunities, freeing sales leaders to focus on broader strategy and operations. Where clients lack sales execs, Mark also serves as Fractional Sales Leader.
Mark helps his clients accelerate growth and liquidity, enhancing deal management, value optimization, discount mitigation, executive storytelling, and crafting outcome-based proposals. He transforms the sales narrative, helping sellers translate technology into the language of the C-Suite.
Throughout his career, Mark has consistently exceeded sales goals, contributing to ten successful startup exits. At HCL and IBM, Mark led global cybersecurity sales teams, delivering double-digit growth year-over-year.
Kudos for Mark
Mark and i had the pleasure to create the Saleforce.com intergration partner ecosystem together. Mark was highly instrumental in developing the plan and executing the initial roll out. He is a trusted business developer who accompished great strides in a very short timeframe amid great chaos and growth!
Mark and i had the pleasure to create the Saleforce.com intergration partner ecosystem together. Mark was highly instrumental in developing the plan and executing the initial roll out. He is a trusted business developer who accompished great strides in a very short timeframe amid great chaos and growth!
Mark and i had the pleasure to create the Saleforce.com intergration partner ecosystem together. Mark was highly instrumental in developing the plan and executing the initial roll out. He is a trusted business developer who accompished great strides in a very short timeframe amid great chaos and growth!
Mark and i had the pleasure to create the Saleforce.com intergration partner ecosystem together. Mark was highly instrumental in developing the plan and executing the initial roll out. He is a trusted business developer who accompished great strides in a very short timeframe amid great chaos and growth!
Mark and i had the pleasure to create the Saleforce.com intergration partner ecosystem together. Mark was highly instrumental in developing the plan and executing the initial roll out. He is a trusted business developer who accompished great strides in a very short timeframe amid great chaos and growth!
Mark and i had the pleasure to create the Saleforce.com intergration partner ecosystem together. Mark was highly instrumental in developing the plan and executing the initial roll out. He is a trusted business developer who accompished great strides in a very short timeframe amid great chaos and growth!
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